IB Business Management HL

3.5 – Profitability and Liquidity Ratio Analysis | Finance and Accounts | IB Business Management HL

Unit 3 – Finance and Accounts
3.5 – Profitability and Liquidity Ratio Analysis

Ratio analysis is a quantitative tool for analyzing a company’s financial position by examining relationships between items in its financial statements.

Profitability Ratios

Profitability ratios measure a business's ability to generate profit relative to revenue, assets, or capital employed.

Key Profitability Ratios:

  • Gross Profit Margin (GPM): Indicates how efficiently a company produces and sells its goods.
    \[ \text{Gross Profit Margin (\%)} = \frac{\text{Gross Profit}}{\text{Sales Revenue}} \times 100 \]
  • Net Profit Margin (NPM): Shows how much of sales revenue remains as net profit after all expenses.
    \[ \text{Net Profit Margin (\%)} = \frac{\text{Net Profit}}{\text{Sales Revenue}} \times 100 \]
  • Return on Capital Employed (ROCE): Assesses how efficiently a business is using its capital to generate profits.
    \[ \text{ROCE (\%)} = \frac{\text{Net Profit before Interest and Tax}}{\text{Capital Employed}} \times 100 \]

Liquidity Ratios

Liquidity ratios assess a firm's ability to meet its short-term debts and obligations using its most liquid assets.

Key Liquidity Ratios:

  • Current Ratio: Measures short-term financial health.
    \[ \text{Current Ratio} = \frac{\text{Current Assets}}{\text{Current Liabilities}} \] A ratio around 2:1 is often considered healthy.
  • Acid-Test (Quick) Ratio: Excludes inventory from assets as it’s less easily converted to cash.
    \[ \text{Acid\text{-}Test Ratio} = \frac{\text{Current Assets} - \text{Stock}}{\text{Current Liabilities}} \] A ratio ~1:1 shows solid liquidity without relying on selling inventory.

Summary Table: Main Ratios

RatioFormula (MathJax)What It Measures
Gross Profit Margin\( \frac{Gross \ Profit}{Sales \ Revenue} \times 100 \)Production & sales efficiency
Net Profit Margin\( \frac{Net \ Profit}{Sales \ Revenue} \times 100 \)Overall profitability
ROCE\( \frac{Net \ Profit \ before \ I\&T}{Capital \ Employed} \times 100 \)Return on invested capital
Current Ratio\( \frac{Current \ Assets}{Current \ Liabilities} \)Short-term liquidity
Acid-Test (Quick) Ratio\( \frac{Current \ Assets - Stock}{Current \ Liabilities} \)Liquidity without inventory

Key Takeaways

  • Profitability ratios judge how well a business converts revenue into profit (before/after expenses & using capital).
  • Liquidity ratios assess if a business can pay short-term debts without financial distress.
  • Both sets of ratios are essential for evaluating business health, securing loans, and strategic planning.
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